Front Row London – the new fashion for hire experience

As I was about to embark on a 4 day ski trip I wanted to ensure I looked the part not only on the slopes, but out to dinner too.

I was very kindly offered fashion hire from Front Row London, a brilliant new concept where you can hire designer clothing and accessories for a 5 day period. This means you’re not forking out for things you might only wear or use once a year. They have a beautiful selection of designer goodies from Victoria Beckham to Alexander McQueen.

I chose the Fendi ski jacket which kept me so warm and stylish. For the evenings I had the snuggly Saga poncho and Victoria Beckham handbag. The bag was perfect for plane travel too, it fit in books and even my SLR camera.  

Everything is delivered to your door in designer bags, so you can just order your outfit and have it at your home or office that day.

Their dresses are absolutely stunning and when I have a special event to go to, I will be sure to hire one!

Find out more about Front Row here: